New look, new futures
New brand creation to reflect Richmond upon Thames College £80 million campus rebuild and redevelopment. My design approach bold, confident and a true representation of the name. The vibrant new branding for Richmond upon Thames College takes its origins from natural local elements. The green colour-ways are representative of Richmond Park whilst the blue elements portray the River Thames. These elements have been crafted together to create a unique and own-able brand. The new identity with guidelines featured across all touch-points of the new build and ongoing marketing materials.