Branding brews
I am a big fan of beer and brewing its heritage and what it brings to communities. I have worked on many projects across the industry. I am especially proud of the work I created for my local main brewer Rivertown in association with McMullens as I constantly see others enjoying our creativity first hand which is what it’s all about. Rivertown needed a “visual vibe” to match it’s exciting craft beer brews across cask and keg. My thinking was to create something reflecting character, location and fun times. The colourful characters in their distinctive Rivertown world have been a big hit with missing pint glasses at a record high. My work - initial concept development, illustration and roll out across all POS and seasonal beers range.